Imagine achieving an 80% open rate for your marketing messages. According to Mikael Yang, CEO of ManyChat, this is the power of messenger marketing. 

In today's world, where consumers face countless distractions, messenger chatbots are outshining traditional email marketing, which typically gets only a 20% open rate. 

Even more impressive is the click-through rate (CTR): messenger bots can achieve a staggering 56% CTR, compared to the mere 1-2% seen with email campaigns. 

This article will guide you through everything you need to know about ManyChat, including how to build a ManyChat bot, create automated replies, and explore the best alternatives to ManyChat.

What is ManyChat?

ManyChat is a no-coding chatbot platform that helps you manage customer DMs across many channels, such as Facebook Messenger, WhatsApp, and Instagram. 

ManyChat Features

It allows users to create and manage chatbots through an intuitive drag-and-drop builder to design automated workflows. ManyChat’s key features include: 

• Automated messaging: You can create a chatbot to automatically reply to customers via Facebook Messenger, WhatsApp, Instagram direct messages (DMs), SMS text messaging, and emails.
• One-tap contact data collection: You can ask customers for information about themselves and collect contact data in one tap to build your customer database.
• Live chat for Messenger, Instagram DM, and SMS: You can pause automation and jump into a live customer conversation when needed. 
• Customer segmentation: You can use customer “Tags” to mark, organize, and segment your contacts to optimize conversions.

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ManyChat Founder

ManyChat was developed by ManyChat Inc., co-founded by Mikael Yang, Konstantin Klyagin, and Anthony Zolotarev. The platform was officially launched in 2015. 

ManyChat Funding

So far, ManyChat has raised $23.1 million in total funding, including an $18 million Series A funding round led by Bessemer Venture Partners, with participation from previous investors including Indicator Ventures.

ManyChat Pricing

ManyChat offers three pricing tiers:

• Free Plan: Basic features to engage with up to 1,000 contacts.
• Pro Plan: Starts at $15/month and scales with the number of contacts, offering advanced features and integrations.
• Custom Plan: Tailored solutions with a fixed monthly cost, you can discuss directly with sales for specific business needs.

Most marketers, agencies, and businesses will find their needs met with either the Free or Pro plans. Here’s a detailed comparison:

How to Create a Chatbot with ManyChat for Instagram (Tutorial)

Follow our step-by-step guide to start creating a chatbot with ManyChat.

1. Sign up for a ManyChat account by connecting your Instagram, Facebook Messenger, WhatsApp, or Telegram account. 

2. Navigate to the Automation menu on the left-hand side. Go to My Automations and click on New Automation. 

3. You can choose with a ready-to-go template or build one from scratch. For example, you can automatically reply to any Instagram DMs, or send a URL to anyone who replied to your Instagram story. 

4. Set up triggers, actions, and automated responses. Use custom fields and tags to personalize messages. You can also use ManyChat’s AI feature to help you with the copy. 

That’s it! You can now preview, test, and publish your chatbot to make sure it works as intended. 

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ManyChat Facebook Messenger Chatbot

Building a Facebook Messenger chatbot using ManyChat follows a similar process. 

1. Sign up for a ManyChat account and connect your Facebook page.
2. Use the drag-and-drop builder to create your chatbot’s conversation flows. You can also use a ready-to-go template.
3. Define triggers and actions for automated responses. You can include links, images, and text. 

That’s it! You can deploy the chatbot to your Facebook page to enhance customer service, increase engagement, and drive conversions. 

Does ManyChat Work with TikTok?

As of 2024, ManyChat does not support direct integration with TikTok. ManyChat focuses on automating interactions on platforms like Facebook Messenger, Instagram, SMS, email, Telegram, and WhatsApp.

Top 3 ManyChat Alternatives 2024

Voiceflow, Chatfuel, and MobileMonkey are the top ManyChat alternatives in 2024. Let’s dive into each one: 

1. Voiceflow is the best alternative to ManyChat. It is a powerful platform for teams to design, build, and manage AI-powered assistants. Like ManyChat, Voiceflow features a no-code drag-and-drop interface perfect for team collaboration. Best of all, you can get started for free today!
2. Chatfuel is a chatbot platform that allows businesses to automate their Facebook Messenger interactions without needing any coding skills. It’s an excellent choice for businesses focusing on Facebook marketing.
3. MobileMonkey offers chatbot solutions for Facebook Messenger, SMS, and web chat. It can handle multiple channels and has a strong focus on lead generation. 

Summary

Messenger marketing is transforming customer engagement. ManyChat leads the way, automating chats on Facebook Messenger, WhatsApp, and Instagram. With features like automated messages, customer tags, and live chat, it’s a great tool for businesses. 

But if you want something even better, try Voiceflow. Our no-code platform is perfect for teams to design AI assistants. Create a free account today to get started!

Frequently Asked Questions

Can ManyChat help increase my Instagram followers?

Yes, ManyChat can help increase your Instagram followers, but it largely depends on the quality of interactions it facilitates. If the automated messages are engaging, personalized, and add value to your followers, you are more likely to see a significant boost in your follower count.

What are growth tools in ManyChat? 

A growth tool in ManyChat is a feature designed to help businesses increase their subscriber base through various methods like comment automation, landing pages, and QR codes.

What AI features does ManyChat offer? 

ManyChat offers several AI features to enhance user interactions, including natural language processing (NLP) for understanding and responding to user messages, automated message flows to guide conversations, and personalization based on user data. 

How can I get support from ManyChat? 

You can submit a support ticket here. Additionally, ManyChat provides live chat support and a community forum where you can connect with other users.